Coke art, folk art

Authors

  • Jacques Lange

DOI:

https://doi.org/10.17159/

Abstract

Coca-Cola is considered the most famous icon of the 20th century and the most successful product in the history of commerce. Hundreds of millions of times a day, people all over the globe enjoy this soft drink, transcending the barriers of race, culture, borders and class. The flowing script trademark symbol is the world's most recognised logotype and the Coca-Cola contour bottle has been, and continues to be a source of inspiration for artists around the world.

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Published

1997-10-17

Issue

Section

Articles